{"id":4194,"date":"2016-08-08T16:16:18","date_gmt":"2016-08-08T14:16:18","guid":{"rendered":"http:\/\/auratis-consulting.com\/en\/?page_id=4194"},"modified":"2016-09-17T16:05:26","modified_gmt":"2016-09-17T14:05:26","slug":"transform-to-lead","status":"publish","type":"page","link":"http:\/\/auratis-consulting.com\/en\/transform-to-lead\/","title":{"rendered":"TRANSFORM TO LEAD"},"content":{"rendered":"<div class=\"be-section be-bg-cover be-bg-parallax     clearfix\" data-headerscheme=\"background--dark\" style=\"background: url(http:\/\/auratis-consulting.com\/wp-content\/uploads\/2016\/08\/paralax-image1.jpg) no-repeat fixed center center;\" id = \"consulting\" ><div class=\"be-section-pad clearfix\" style=\"padding-top:90px;padding-bottom:90px;\"><div class=\"be-row be-wrap clearfix\"><div class=\"one-third column-block    \" data-animation=\"\" style=\"  \"><div class=\"be-custom-column-inner\"><div class=\"special-heading-wrap style1 0\" data-animation=\"fadeIn\"><div class=\"special-heading align-center\"><hr class=\"separator margin-bottom \" style=\"background-color:;border-color:;color:;height:px;width:px;\" \/><\/div><\/div><\/div><\/div><div class=\"one-third column-block    be-bg-overlay\" data-animation=\"\" style=\"  \"><div class=\"be-custom-column-pad\" style=\"padding-top: 30px;padding-right: 30px;padding-bottom: 30px;padding-left: 30px;\"><div class=\"special-heading-wrap style1 0\" data-animation=\"fadeIn\"><div class=\"special-heading align-center\"><h5 class=\"special-h-tag\" style=\"color: \">TRANSFORM TO LEAD<\/h5><hr class=\"separator margin-bottom \" style=\"background-color:#ff7f00;border-color:#ff7f00;color:#ff7f00;height:2px;width:40px;\" \/><\/div><\/div><\/div><div class=\"section-overlay\" style=\"background: #000000; -ms-filter: progid:DXImageTransform.Microsoft.Alpha(Opacity=80);filter: alpha(opacity=80);-moz-opacity: 0.8;-khtml-opacity: 0.8;opacity: 0.8;\"><\/div><\/div><div class=\"one-third column-block    \" data-animation=\"\" style=\"  \"><div class=\"be-custom-column-inner\"><div class=\"special-heading-wrap style1 0\" data-animation=\"fadeIn\"><div class=\"special-heading align-center\"><hr class=\"separator margin-bottom \" style=\"background-color:;border-color:;color:;height:px;width:px;\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"be-section       clearfix\" data-headerscheme=\"background--dark\" style=\"\" id = \"brandbuilding\" ><div class=\"be-section-pad clearfix\" style=\"padding-top:90px;padding-bottom:90px;\"><div class=\"be-row be-wrap clearfix\"><div class=\"one-col column-block clearfix    \" data-animation=\"\" style=\"  \"><div class=\"be-custom-column-inner\"><p style=\"text-align: justify;\"><span style=\"font-size: 18pt; color: #ff7f00;\">\u201eDigital transformation is not about technology, it`s about disruptive and integrated management&#8230;&#8221;<br \/>\n<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">Brands live more than ever by their brand aura. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">The framework for brand management has changed through the digital, technological and media revolution in recent years dramatically. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 18pt;\"><span style=\"color: #ff7f00;\">Emotional Branding, Digital Transformation, Content Marketing, CRM, Big Data, &#8230;<\/span><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">Emotional branding has evolved into an agile and integrated content and multi-channel process, which creates completely new challenges for decision makers, but also enables disruptive opportunities for communication and dialogue. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">Nevertheless know-how, organizational structures as well marketing and communications processes in companies and their agencies in many cases still are disciplinary and channel-oriented. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">Due to the fragmentation of sales, marketing, CRM and communication in many disciplines, it is more and more important for executives to decide from a holistic brand management point of view.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">Groundbreaking,<\/span><span style=\"font-size: 14pt; color: #ff7f00;\"> holistic <\/span><span style=\"font-size: 14pt;\">and<\/span><span style=\"font-size: 14pt; color: #ff7f00;\"> transformational <\/span><span style=\"font-size: 14pt;\">brand<\/span> <span style=\"font-size: 14pt;\">and marketing strategies become a success-critical character.<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"be-section be-bg-cover be-bg-parallax     clearfix\" data-headerscheme=\"background--dark\" style=\"background: url(http:\/\/auratis-consulting.com\/wp-content\/uploads\/2015\/06\/paralax-image-neuro.jpg) no-repeat fixed center center;\" id = \"challenge\" ><div class=\"be-section-pad clearfix\" style=\"padding-top:90px;padding-bottom:90px;\"><div class=\"be-row be-wrap clearfix\"><div class=\"one-third column-block    \" data-animation=\"\" style=\"  \"><div class=\"be-custom-column-inner\"><div class=\"special-heading-wrap style1 0\" data-animation=\"fadeIn\"><div class=\"special-heading align-center\"><hr class=\"separator margin-bottom \" style=\"background-color:;border-color:;color:;height:px;width:px;\" \/><\/div><\/div><\/div><\/div><div class=\"one-third column-block    be-bg-overlay\" data-animation=\"\" style=\"  \"><div class=\"be-custom-column-pad\" style=\"padding-top: 30px;padding-right: 30px;padding-bottom: 30px;padding-left: 30px;\"><div class=\"special-heading-wrap style1 0\" data-animation=\"fadeIn\"><div class=\"special-heading align-center\"><h5 class=\"special-h-tag\" style=\"color: \">NEUROMARKETING<\/h5><hr class=\"separator margin-bottom \" style=\"background-color:#ff7f00;border-color:#ff7f00;color:#ff7f00;height:2px;width:40px;\" \/><\/div><\/div><\/div><div class=\"section-overlay\" style=\"background: #000000; -ms-filter: progid:DXImageTransform.Microsoft.Alpha(Opacity=80);filter: alpha(opacity=80);-moz-opacity: 0.8;-khtml-opacity: 0.8;opacity: 0.8;\"><\/div><\/div><div class=\"one-third column-block    \" data-animation=\"\" style=\"  \"><div class=\"be-custom-column-inner\"><div class=\"special-heading-wrap style1 0\" data-animation=\"fadeIn\"><div class=\"special-heading align-center\"><hr class=\"separator margin-bottom \" style=\"background-color:;border-color:;color:;height:px;width:px;\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"be-section       clearfix\" data-headerscheme=\"background--dark\" style=\"\" id = \"herausforderung\" ><div class=\"be-section-pad clearfix\" style=\"padding-top:90px;padding-bottom:90px;\"><div class=\"be-row be-wrap clearfix\"><div class=\"one-col column-block clearfix    \" data-animation=\"\" style=\"  \"><div class=\"be-custom-column-inner\"><p><span style=\"font-size: 18pt; color: #ffffff;\"><span style=\"color: #ff7f00;\">The new challenge<\/span><br \/>\n<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">Based on the latest findings in neuromarketing, utilizing the complex interaction and specific laws of emotional communication is essential to the success of modern brand engagement. Successful companies and brands must adapt to this in an contextual, instrumental and procedural approach. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\"><span style=\"color: #ff7f00; font-size: 18pt;\">For this, it needs a new and holistic consulting and strategic approach; across all instruments, channels and themes. <\/span><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">With the main objective to create customized marketing and communication solutions far from standard offers and prefabricated templates.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">This is what AURATIS COUNSULTING does.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>TRANSFORM TO LEAD\u201eDigital transformation is not about technology, it`s about disruptive and integrated management&#8230;&#8221; Brands live more than ever by their brand aura. The framework for brand management has changed [&hellip;]<\/p>\n<p><a href=\"http:\/\/auratis-consulting.com\/en\/transform-to-lead\/\" class=\"more-link style1-button\">Read More<\/a><\/p>","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":[],"_links":{"self":[{"href":"http:\/\/auratis-consulting.com\/en\/wp-json\/wp\/v2\/pages\/4194"}],"collection":[{"href":"http:\/\/auratis-consulting.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/auratis-consulting.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/auratis-consulting.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/auratis-consulting.com\/en\/wp-json\/wp\/v2\/comments?post=4194"}],"version-history":[{"count":2,"href":"http:\/\/auratis-consulting.com\/en\/wp-json\/wp\/v2\/pages\/4194\/revisions"}],"predecessor-version":[{"id":4219,"href":"http:\/\/auratis-consulting.com\/en\/wp-json\/wp\/v2\/pages\/4194\/revisions\/4219"}],"wp:attachment":[{"href":"http:\/\/auratis-consulting.com\/en\/wp-json\/wp\/v2\/media?parent=4194"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}